A bright sparkling cocktail made with 100% agave spirit and fresh citrus juice.

File Under ξ‹οΈŽ Friendly and straightforward copywriting

🌐  Visit: drinkzuzu.com
πŸ‘€  Industry: Drink

ONE thing this website does well (AKA Copy Tip):

Find a villain. It can be a consumer pain or anxiety your product solves.

⇝ "BOTTLED COCKTAILS AND SPIKED SELTZERS were all too sweet, dubiously sourced, or made from intentionally vague ingredients."

⇝ "Enter Zuzu: made with sparkling water, agave spirit made from organic agave plants, fruit juice, fruit puree, a touch of organic agave syrup  and a pinch of sea salt. THAT’S IT."